Future of Farming - 2018 About your farm or farming business This page is to understand your opinion of your farm or business - its risks, strengths and opportunities. OK Question Title * 1. What's your involvement in farming? Family farmer Tenant farmer Manager of a farm business Cooperative member Work in the agricultural industry Other (please specify) OK Question Title * 2. What type of farm do you run? (Please choose all that apply) Arable Horticulture Milk/cattle Sheep Pig Fruit Poultry Potatoes/tubers Mixed Other involvement in agriculture. (please specify) OK Question Title * 3. What will be your greatest risks in 2018? Please choose at least 3. Operating cash flow Plateauing yields No potential to grow the business Insufficient innovation in farming technology No new farming techniques Unfavourable policies (such as chemical regulation) Uncertainty in Brexit negotiations Other (please specify) OK Question Title * 4. Looking ahead to 2022, what do you consider to be your greatest medium term risks? Please choose at least 3. Operating cash flow Plateauing yields New farming techniques are not ready sufficiently quickly No potential to grow the business Losing subsidies Losing access to workforce Losing access to markets Unfavourable policies (such as chemical regulation) Other (please specify) OK Question Title * 5. Looking further ahead, to 2030, what are your greatest long term concerns? Please choose at least 3. Succession Inability to manage/hand on the farm as a viable business Inability to adapt the business in the face of change New technology not delivering an answer to current problems eg yield Loss of soil quality UK farming is not financially viable in a global market Inability to meet food demands of growing global population Other (please specify) OK Question Title * 6. What are the greatest strengths of your farm business? Please choose at least 3. Long term view Effective adopter of technology Understands the detail The value of underlying assets Experience of dealing with adversity Healthy profits Increasing yields Improving techniques Producing an in-demand product OK Question Title * 7. What are your greatest opportunities? Please choose at least three. Developing new farm enterprises Rural tourism Adding value to farm produce (creating a product) Raising debt for new investments Selling land for development Automation of farm processes Using data to raise yields Using precision techniques to increase profits Artificial agronomy intelligence OK Question Title * 8. To what extent do you believe robotics and digitisation of farming has the potential to transform the farming industry today? Not at all Completely Clear i We adjusted the number you entered based on the slider’s scale. OK Question Title * 9. Which technologies do you see becoming important on your farm? Please choose as many as you would like. Variable rate spraying Soil maps Farm management software Autonomous tractors Drones Robotics Using AI to aid decision making Leasing (not owning) machinery Satellite imagery Biotechnology (biological controls) Other (please specify) OK Question Title * 10. Within what timescale are you planning to introduce robotics and digitisation to your farm? Already started ASAP/this year 3-5 years 7-10 years Not sure - want to be confident the technology can deliver first Not currently planned for my farm Other/I am not a farmer OK Question Title * 11. If you had £50,000 to invest in any of the above technologies, which one would you back? Why? OK NEXT