Thank you to all visitors who attended The Cake & Bake Show from 1st - 3rd October 2021 at Excel, London. We’ve had a fantastic show and we're already looking forward to next year!

We want to know what you think about The Cake & Bake Show, so please fill out the survey and share your thoughts. Don't forget to add your contact details at the end to be in with a chance of winning a Kitchen Aid Mixer.

Please submit your completed survey by Sunday 24th October 2021.

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* 1. Are you:

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* 2. Are you:

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* 3. How long did you spend at The Cake & Bake Show?

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* 4. Who did you visit The Cake & Bake Show with?

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* 5. In which years have you visited The Cake & Bake Show? Please select all that apply.

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* 6. What were your main reasons for attending The Cake & Bake Show? Please select all that apply

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* 7. How did you hear about the Cake & Bake Show? Select all that apply

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* 8. What is your total annual household income?

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* 9. What is the main occupation of the chief wage earner in your household? If retired, please select their occupation prior to retirement

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* 10. Which cake or baking-based media do you regularly consume?

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* 11. Which region of the UK do you live in?

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* 12. Which of the following did you purchase at the show? Please select all that apply

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* 13. How much did you spend at the show? (excluding admission and parking)

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* 14. Including any purchases you have already made, how much do you expect to spend over the next 12 months with the exhibitors as a result of your visit to the show?

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* 15. Which of the following feature areas did you visit? Please select all that apply.

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* 16. Please rate the feature areas you visited

  Excellent Good Average Poor Very Poor N/A
The Cake & Bake Theatre
The Cake Competition
Masterpiece Installation - Bridgerton Cake
Doughnut Time Academy
The Market Stands
Champagne & Nail Bar
Sugar Craft Stage

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* 17. What would you like to see more of at future Cake & Bake shows?

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* 18. What brands would you like to see at the show?

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* 19. Do you regularly attend any other events or exhibitions?

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* 20. Please state which events/exhibitions you attend e.g. Good Food Show, Cake International etc.

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* 21. How often do you bake?

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* 22. How would you describe your baking skill level?

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* 23. How likely are you to recommend The Cake & Bake Show to a friend or colleague?

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* 24. How would you describe The Cake & Bake Show to friends and family?

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* 25. Overall, how would you rate The Cake & Bake Show London 2021?

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* 26. How likely are you to attend The Cake & Bake Show next year?

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* 27. Is there anything else that you would like to tell us about your visit to The Cake & Bake Show?

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* 28. If you would like to be entered into our prize draw for a chance to a Kitchen Aid. please complete the below information.*

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*The winner will be chosen at random from completed surveys with emails addresses after the closing date of 24th October 2021, and contacted by email on or before 7th November. The prize is subject to availability, no cash alternative is available and lead times for the prize to be sent out will be confirmed when notified.

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