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Survey templates

General market research u0026amp; polling surveys

General market research u0026amp; polling surveys

Get insights to boost your brand, build better products and understand people’s habits, from what they buy to what they believe.

Back to all templates

Our templates

General market research u0026amp; polling surveys

Market research – service
Used 7,000+ times
Check out our expert-certified Market Research - Service survey template. From sample questions to powerful analytics, we make it easy to get feedback.
Target Market Analysis Survey Template
Used 7,000+ times
Check out our expert-certified Target Market Analysis survey template. From sample questions to powerful analytics, we make it easy to get feedback.
Market Research Survey Template
Used 6,000+ times
Check out our expert-certified Market Research survey template. From sample questions to powerful analytics, we make it easy to get feedback.
NPS and brand loyalty
Used 3,000+ times
Check out our expert-certified NPS and Brand Loyalty Survey Template. From sample questions to powerful analytics, we make it easy to get feedback.
You in 12 Months Survey Template
Used 3,000+ times
Check out our expert-certified You in 12 Months survey template. From sample questions to powerful analytics, we make it easy to get feedback.
Language proficiency
Used 2,000+ times
Check out our expert-certified Language Proficiency survey template. From sample questions to powerful analytics, we make it easy to get feedback.
Online shopping attitudes
Used 1,000+ times
Learn how often shoppers buy things online and if they feel their privacy is secure. Check out our expert-certified online shopping survey template.
Gender And Politics Survey Template
Used 1,000+ times
This template has ten starter questions, all customizable, so you can easily send, learn, and share insights to drive change in the political space.
Corporate Social Media Survey Template
Used 1,000+ times
Check out our expert-certified Corporate Social Media survey template. From sample questions to powerful analytics, we make it easy to get feedback.
Online Content Strategy Survey Template
Used 1,000+ times
Check out our expert-certified Online Content Strategy survey template. From sample questions to powerful analytics, we make it easy to get feedback.
Path To Purchase Survey Template
Used 1,000+ times
Use our 9-question path to purchase template covering decision-makers, key drivers & purchase methods to see how prospects make a purchase decision.
Shopper Insights Survey Template
Use our shopper insights survey template to show consumer shopping patterns (e.g. online vs. shop/coupon influence) & improve product marketing/sales.
Skin care products
Learn where people turn to for their skin care research and purchases. Check out our expert-certified skin care survey template today for FREE.
Consumer Behaviour Survey Template
It's likely that the path towards buying and then using your product comprises several steps. There’s the awareness stage, where prospects become familiar with the different options that are available. Then comes the consideration stage, where they evaluate the different options. And finally, there's the purchasing stage, where they decide on the specific product they’ll move forward with. Become familiar with each stage of the purchasing lifecycle in your product category with our 17-question consumer behaviour survey template. The feedback will help you better approach each stage of your prospects’ buying process.
Brand personality
When it comes to assessing your brand’s public image, you’ll want to hear directly from your consumers. Use our survey methodologist approved-10 question survey to discover the thoughts and feelings your brand draws out. If you’d to like to add or edit any traits, you can always customize the questions. You can use this survey before and after large campaigns to see if your message changed consumers’ perceptions. Or deploy it on a more standard cadence to track your brand association over time.
Local Area Feedback Survey Template
Check out our expert-certified Local Area Feedback survey template. From sample questions to powerful analytics, we make it easy to get feedback.
Diet, Fitness and Exercise Survey Template
Check out our expert-certified Diet, Fitness & Exercise survey template. From sample questions to powerful analytics, we make it easy to get feedback.
Target Market Demographics Survey Template
Use our Target Market Demographics Survey Template to better understand your target market and learn how to position and market your products.
Movie viewing survey template
Check out our expert-certified Movie Viewing survey template. From sample questions to powerful analytics, we make it easy to get feedback.
Apps template
Check out our expert-certified Apps survey template. From sample questions to powerful analytics, we make it easy to get feedback.
Brand conversion
Our research experts crafted this survey template based on the industry standard brand conversion funnel. Metrics include category purchase recency, unaided & aided awareness, brand usage, among others. You’ll also get an answer to key business questions. For example, the percentage of those who’re aware of your brand AND see it it in an extremely or very favorable light. To get the most out of this survey, try sending it before and after large campaigns; this will help you learn whether or not your marketing has moved the needle on brand conversion rates.
General Internet Usage Survey Template
Check out our expert-certified General Internet Usage survey template. From sample questions to powerful analytics, we make it easy to get feedback.
Makeup products template
Check out our expert-certified Makeup Products survey template. From sample questions to powerful analytics, we make it easy to get feedback.
Household Budget Survey Template
Check out our expert-certified Household Budget survey template. From sample questions to powerful analytics, we make it easy to get feedback.
Media Usage Survey Template
Check out our expert-certified Media Usage survey template. From sample questions to powerful analytics, we make it easy to get feedback.
Movie Survey Template
Use our Movie Survey Template to see the types of movies and TV programmes that respondents like best and how often they watch them.
Market Sizing Survey Template
Measure demand for your product or service to inform go-to-market strategy with our market sizing survey template.
Price Testing Survey Template
Uncover underlying factors to learn how to correctly price and market products with our price testing survey template.
Firmographics survey template
Check out our expert-certified Firmographics survey template. From sample questions to powerful analytics, we make it easy to get feedback.
Online Interest Sharing Survey Template
Check out our expert-certified Online Interest Sharing survey template. From sample questions to powerful analytics, we make it easy to get feedback.
Favourite Social Network Survey Template
Check out our expert-certified Favourite Social Network survey template. From sample questions to powerful analytics, we make it easy to get feedback.
Happiness survey template
Measure respondents’ level of satisfaction with our happiness survey template. It can help you measure happiness holistically, and pin down the specific factors that influence it.
Height And Weight Survey Template
Check out our expert-certified Height & Weight survey template. From sample questions to powerful analytics, we make it easy to get feedback.
Podcast survey
Learn how your target audience generally listens to podcasts and see how they feel about yours with our expert-built, podcast survey template. You can use the template as is or edit any of its questions to ensure that you gather the feedback you need!
Automobile information
Check out our expert-certified Automobile Information survey template. From sample questions to powerful analytics, we make it easy to get feedback.
Internet Relationships Survey Template
Explore online connections with our Internet Relationships Survey Template. Gather feedback to understand the dynamics of virtual relationships.
Online Dating Survey Template
Check out our expert-certified Online Dating survey template. From sample questions to powerful analytics, we make it easy to get feedback.
Facebook Survey Template
Check out our expert-certified Facebook survey template. From sample questions to powerful analytics, we make it easy to get feedback.
Healthcare Expenses Survey Template
Check out our expert-certified Healthcare Expenses survey template. From sample questions to powerful analytics, we make it easy to get feedback.
Business Travel Survey Template
Check out our expert-certified Business Travel survey template. From sample questions to powerful analytics, we make it easy to get feedback.
Self-Driving Cars Survey Template
Use our Self-Driving Cars Survey to learn whether people are on board. Customise our template to focus on specifics, e.g. driving scenarios/car makes.
Music Listening Survey Template
Gather feedback to gain a better understanding of the music industry and its listeners with this music listening survey template from SurveyMonkey.
Online music streaming
Check out our expert-certified Online Music Streaming survey template. From sample questions to powerful analytics, we make it easy to get feedback.
Facebook Profile Survey Template
Check out our expert-certified Facebook Profile survey template. From sample questions to powerful analytics, we make it easy to get feedback.
Category awareness
Use our expert-built category awareness survey to find out how consumers feel about your product category. You’ll also learn which brands in the category come top of mind and how the categories’ perception is changing.
Cryptocurrency survey
If you’re curious to know how comfortable people feel investing in it, and whether it’s seen as an investment opportunity, check out our Cryptocurrency Survey. You can customize the questions if you’re focused on a specific form of cryptocurrency, use case, or want to compare the different types to each other.
Competitor research survey template
Conducting competitive research is a crucial activity for businesses of all types. Using SurveyMonkey’s competitor research survey template can help you find out how your offering compares to your competitors’ in the eyes of your consumers, which has several potential benefits.
Social media safety
Learn how you can measure people’s trust with our Social Media Safety Survey. You can use it as a starting point if you’re hoping to narrow in on a specific social platform or in an area of data security. Once you’ve collected your responses, you’ll better understand how comfortable people feel sharing their personal information and allow it to be used.
Brand Performance Survey Template
Measure customer motivations and opinions to improve customer loyalty with our brand performance survey template.