Purchase experience survey software that uncovers what customers think

Purchase experience feedback surveys help businesses gain actionable insights to create a smoother experience for customers, from offering more payment options at checkout to improving delivery times.

By tracking opportunities and addressing pain points, you can ensure that you’re delivering a purchase experience that meets customer expectations and keeps them coming back. 

To start sending purchase surveys today, explore our expert-designed templates. Alternatively, let AI create a custom survey for you in under a minute.

Look for purchase experience survey software that’s easily customisable, delivers real-time insights and integrates with your go-to apps. Every buying journey is different, so you’ll need the ability to quickly tailor your questions to your product or industry, as well as your sales channels. Analytics and reporting capabilities, such as custom dashboards, also help you catch problems early, before there’s a bigger impact on your business.

Explore all SurveyMonkey plan features today.

To get the most out of purchase experience feedback surveys, start by mapping your key customer touchpoints. Analyse responses across those moments to surface recurring issues or improvement opportunities:

• Track changes over time using longitudinal surveys to see how updates to your purchase journey affect customer satisfaction.

• Use sentiment analysis to quickly gauge how customers feel about the experience.

• Segment your data by channel, location or customer type to identify where specific improvements are needed. Visualise and distribute findings using data dashboards or analytics integrations.

The goal when using a purchase experience platform isn’t just to monitor feedback, but also to link it to action; small experience improvements can directly influence repeat purchases and increase sales and customer loyalty.