Product survey template
Used 57,000+ times
Use this product survey template to gather feedback on new or existing products.
One-quarter of customer experience (CX) professionals observed that customers were increasingly hesitant to spend money on their products and services in 2025. As a result, some CX professionals have made adjustments in response to that trend.
Product survey templates are valuable tools that help businesses collect feedback on their products, ensuring they create products that customers are likely to purchase.
By using this template, you can easily gather insights regarding a product’s design, features, description, purpose and customer opinions. This effective method of collecting customer feedback simplifies the process of conducting product research and helps you create products that customers truly desire.
How do product surveys work?
A product survey allows your customers and users to share their opinions about your product. You can ask them what they like and what they would change, as well as how they perceive certain features or design choices. As a streamlined form of market research, this product survey can help you to create better products that your customers will love.
Our survey template provides businesses with an easy way to evaluate their products, identify areas for improvement and focus their resources on the correct aspects of product development.
By repeatedly asking for product feedback with this survey, you can:
- Enhance the quality of your product.
- Implement features that your audience wants to see.
- Make design choices that help increase product sales.
- Outperform your competitors and enhance product revenue.
A product survey template lets you quickly gather feedback on any product you wish. By customising the questions you ask, you can hone your products and create winning offerings that your customers love.
What questions does a product survey ask?
There are several different product surveys that you could use, mainly depending on what kind of product you are looking to gather feedback on.
Here are some main questions that you’ll commonly find in product surveys:
- Which colour palette do you prefer for this product? (Click to select)
- What is your first reaction to this product?
- How would you rate the quality of the product?
- When you think of the product, do you think of it as something you need or don’t need?
- How would you rate the value for money of the product?
Using these questions and others from the product survey template, you can gather a wide range of information about your product and whether or not it meets the goals you set out when creating it. You can also always customise the survey to ensure you get the right information you’re looking for.
Collect feedback with our product survey template
Create successful products by collecting customer feedback and acting on it. Get started with making better products today with SurveyMonkey.
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