SurveyMonkey Original Research
Our data and original research explains what’s happening in the world and the workplace. Want your own insights? Survey your customers, employees, prospects, or anyone else today.
Data at work
Our original research delivers the insights that professionals need to shape stronger workplaces and build more profitable companies.
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Why the customer experience matters
57% of customers will permanently stop using a product or service after 1 bad experience
Why the employee experience matters
51% of employed people said they’d take a job at another company if offered one
Consumer research
From dating to data security, we help you discover the consumer trends that shape our everyday lives.
Little white-coat lies
See if you can guess what people fib about the most with their healthcare professionals.
Our methodology
Want to know more about our reports and studies? Learn about our methodology and how we get our data.
The science of surveys
Get in-depth expert tips from our survey scientists to make your next survey project even better.
DIY research for everyone
Wish you knew more about people who mattered to you? All you have to do is ask! See how we make it easy to reach anyone, anywhere, so you can conduct your own market research in minutes.
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Customer satisfaction survey templates
Explore our customer satisfaction survey templates to rapidly collect data, identify pain points and improve your customer experience.
See how Ryanair collects customer insights at scale
Discover how Ryanair uses SurveyMonkey and its Microsoft Power BI integration to track 500k monthly CSAT surveys and improve customer experiences.
How to identify customer needs
Refine your market research approach with our guide to identifying customer needs and what UK shoppers are looking for in 2024.
See how woom enhances its employee and customer experience
Discover how woom uses SurveyMonkey to launch multilingual surveys at scale, improve the employee experience and capture customer insights.