Products

SurveyMonkey is built to handle every use case and need. Explore our product to learn how SurveyMonkey can work for you.

Get data-driven insights from a global leader in online surveys.

Integrate with 100+ apps and plug-ins to get more done.

Build and customise online forms to collect info and payments.

Create better surveys and spot insights quickly with built-in AI.

Purpose-built solutions for all of your market research needs.

Templates

Measure customer satisfaction and loyalty for your business.

Learn what makes customers happy and turn them into advocates.

Get actionable insights to improve the user experience.

Collect contact information from prospects, invitees and more.

Easily collect and track RSVPs for your next event.

Find out what attendees want so that you can improve your next event.

Uncover insights to boost engagement and drive better results.

Get feedback from your attendees so you can run better meetings.

Use peer feedback to help improve employee performance.

Create better courses and improve teaching methods.

Learn how students rate the course material and its presentation.

Find out what your customers think about your new product ideas.

Resources

Best practices for using surveys and survey data

Our blog about surveys, tips for business and more.

Tutorials and how-to guides for using SurveyMonkey.

How top brands drive growth with SurveyMonkey.

Travel and hotel surveys

Give your travelers first-class treatment!

The travel, hotel and leisure industry is going through an unprecedented period of change. And yet, there’s reason for renewed optimism: U.S. domestic travel appears to be up and there’s increasing opportunity to capitalize on emerging market growth.

Today, as travelers search for convenience, quality and value from an ever-greater number of providers, business goes to those who consistently exceed expectations. General customer satisfaction surveys give you a tool to discover exactly what your customers need, but you want a specific travel survey in order to create happy travelers—and repeat customers.

Travel—from arranging it to embarking on it—can be quite the challenging experience. Can you make it better? Use surveys to discover how you can make your customers feel like first-class travelers!

  • Client experience. Do your customers enjoy their experience with your travel agency or online booking service? Are you making travel easier for them? Identify areas of excellence and opportunity for improvement, and use that information to focus your investments.
  • Guest stay. Are you delighting your guests during their stay at your hotel, motel, resort, inn or retreat? Even a vacation homeowner renting out their property on AirBnB or VRBO can benefit from guest feedback. Ask for feedback regularly to identify ways to improve or enhance their experience.
  • Loyalty programs. An abundance of loyalty programs exist, and customers can be fickle. Find out what it is that keeps your hotel, airline, or agency customers coming back for more, including that personal service or the customized offers they just can’t refuse.
  • Tour evaluation. Ask your customers to provide feedback on your package tour, safari or getaway adventure. What did they think of the quality and cost? Would they happily recommend the experience and your company?
  • Tourist feedback. Tourism is big business—is your municipality benefitting? Is your locale known for its hospitality? Find out what makes a visit to your fair city or town memorable, or what it might take to make yours a preferred travel destination.
  • Packages and promotions. What do your customers want? Flights? Flights and hotels? Flights, hotels, rental cars? What about access to Uber or Lyft drivers? Or what about something altogether different? Survey your customers to find out what travel packages they’re looking for when they visit your online discount travel site.

Build customer loyalty. Use surveys to find out what your customers think of your travel or hospitality services—and what it would take to keep them coming back. Start with one of our survey templates and use it as is, or customize a survey to meet your needs.

Do you delight your customers? Use this survey to find out if your travel agency, airline or hotel is a pleasure to do business with, and if your customers would happily recommend you to others.

Make-or-break moments happen when issues arise. Find out if your customers left an encounter with your service representative or staff feeling happy or less than satisfied, and use this information to ensure that the relationship is on the right track.

The moment of truth: Survey your guests to find out what they thought of their experience at your hotel, including your staff’s friendliness and efficiency; room cleanliness and amenities; the concierge service; the quality of the bed, food and dining experience; and overall value. Ask if they would recommend your hotel to others—and use this information to shape future loyalty offers.

Ask your customers how they purchase their airline tickets. Are they members of airline loyalty or rewards programs? Which airlines do they prefer? What additional amenities are they willing to pay for or forego when flying? Use this survey to discover your customers’ airline preferences and to create the offers that will build loyalty.

Build repeat business for your travel agency by understanding your clients’ vacation travel preferences. Survey them to discover their favorite destinations and how important safety, cost and distance are when they consider vacation travel. Find out how soon they plan to travel so you can research and present special offers—and build an ongoing relationship.

As you work with clients to arrange their vacation travel, explore additional opportunities for arranging their business travel.

Survey customers to find out how they’re using your site. Do they visit primarily to do research? Do a little competitive shopping? Or purchase conveniently online? Use Filters to explore responses and determine if you’re offering travelers the information and incentives they need to purchase on your site.

Use the SurveyMonkey Email Collector to add a list of emails into SurveyMonkey and send a unique survey link through a message delivered by the SurveyMonkey mail server. You can then track individuals’ responses, including who has responded, who has not, and who has opted out.

Get the insights you need to develop your new travel or hospitality offering, determine pricing or placing, or shape your promotion. SurveyMonkey Audience gives you access to millions of respondents ready to provide the answers you need.

Toolkits Directory

Discover our toolkits, designed to help you leverage feedback in your role or industry.

Discover SurveyMonkey Enterprise features

Manage feedback at scale with SurveyMonkey enterprise-grade security features, privacy and compliance standards and data integrations.

Learn how top brands drive growth with SurveyMonkey

Join the top brands that are using SurveyMonkey to create winning products and experiences that drive growth.

Fuel your brand strategy with timely brand tracking insights

Get tools to manage brand health, grow brand awareness and evolve brand perception over time. Sign up for free and try our brand tracking surveys today.