Capture the voice of your customers

Grow and scale customer feedback collection with our powerful Voice of the Customer (VoC) survey software.

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Keep customer feedback flowing

Our intuitive, AI-powered survey builder makes it easy to collect customer feedback at scale.

Uncover actionable customer insights

Powerful AI analysis helps you to pinpoint customer needs and prioritise based on real-time data.

VoC data to supercharge your business

Integrate VoC feedback with 200+ apps to trigger actions, share insights and improve CX fast.

Capture the voice of your customers easily, wherever they are

Let AI draft a professional VoC feedback survey in under a minute or use one of our expert-designed survey templates.
Get AI-powered tips on wording, answer options and design to avoid bias and boost responses.
Streamline data collection by capturing customer feedback via email, link, SMS, WhatsApp QR codes or even offline mode.

POPULAR FEATURES

→ Build with AI

→ VoC survey templates

→ Feedback collectors

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Uncover actionable insights straight from your customers

Monitor your NPS®, CSAT score and CES over time to spot trends and reduce churn risk.
Leverage AI Sentiment Analysis to quickly spot themes in open-ended answers.
Run crosstabs and trend reports to pinpoint at-risk customers and uncover top pain points.

POPULAR FEATURES

→ Multi-survey and longitudinal analysis

→ Sentiment Analysis

→ Crosstab and trend analysis

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Give teams the right information to act fast and close the loop

Push VoC insights straight into the tools that your operations and customer service teams use every day, such as Slack or Microsoft Teams, for faster follow-up.
Connect VoC feedback to your CRM or marketing automation solution to enrich customer data, send tailored campaigns, trigger alerts and enable workflows.
Highlight critical customer feedback in shared reporting dashboards or via PowerPoint so that key stakeholders never miss a beat.

POPULAR FEATURES

→ 200+ powerful integrations

→ Slack and SurveyMonkey Connect

→ Tableau integration

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SurveyMonkey integrates with 200+ go-to apps

See all 200+ integrations

Hornblower amplifies customer voices to shape better experiences

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“SurveyMonkey helps us listen to our customers and find out what they actually want. My role is to bring the voice of the customer to stakeholders throughout the organisation, and SurveyMonkey makes that possible.”

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Greg Shapiro | Consumer Insights and Rewards Manager, Hornblower

Get started with one of our most popular plans for customer feedback

Try it now and get 25 responses for free, or choose from our top plans.

*Additional charges apply for extra responses. SurveyMonkey Audience panel responses are sold separately.

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Have any questions? If so, we’re here with the answers.

What is a Voice of the Customer survey?
What is the difference between NPS and Voice of the Customer?
NPS gives you a quick snapshot of customer loyalty with a single score, which is ideal for benchmarking over time or across companies. But it’s just the starting point. A VoC programme goes much deeper, combining NPS with follow-up questions, open-text responses and other feedback methods to uncover the “why” behind the score.
While NPS is a broad, generic measure, VoC surveys give you direct, actionable insights that help you understand customer needs, fix pain points and ultimately improve the customer journey. In fact, a strong VoC programme is one of the most effective ways to boost your NPS over time.
How do you capture Voice of the Customer insights?
Why choose SurveyMonkey as my VoC survey software?

Resources to help you turn feedback into meaningful action

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Start with expert VoC templates

Build VoC surveys faster with research-backed questions.

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Learn how to build a successful VoC programme

Get step-by-step guidance on how to collect VoC feedback.

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SurveyMonkey for CX demo

See how SurveyMonkey makes it easy to collect VoC insights.

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NPS, Net Promoter and Net Promoter Score are registered trademarks of Satmetrix Systems, Inc., Bain & Company and Fred Reichheld.