Products

SurveyMonkey is built to handle every use case and need. Explore our product to learn how SurveyMonkey can work for you.

Get data-driven insights from a global leader in online surveys.

Explore core features and advanced tools in one powerful platform.

Build and customise online forms to collect info and payments.

Integrate with 100+ apps and plug-ins to get more done.

Purpose-built solutions for all of your market research needs.

Create better surveys and spot insights quickly with built-in AI.

Templates

Measure customer satisfaction and loyalty for your business.

Learn what makes customers happy and turn them into advocates.

Get actionable insights to improve the user experience.

Collect contact information from prospects, invitees, and more.

Easily collect and track RSVPs for your next event.

Find out what attendees want so that you can improve your next event.

Uncover insights to boost engagement and drive better results.

Get feedback from your attendees so you can run better meetings.

Use peer feedback to help improve employee performance.

Create better courses and improve teaching methods.

Learn how students rate the course material and its presentation.

Find out what your customers think about your new product ideas.

Resources

Best practices for using surveys and survey data

Our blog about surveys, tips for business, and more.

Tutorials and how to guides for using SurveyMonkey.

How top brands drive growth with SurveyMonkey.

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Tools to help CRM admins improve customer experience

Relying on feedback – directly in your CRM software – can help you scale customer processes.

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Want to help your sales, marketing and success teams provide better customer experiences? Admins of platforms such as Salesforce and Zendesk often wonder how to help their cross-functional stakeholders gather, analyse and act on customer feedback. This toolkit provides the blueprint on how to use feedback to optimise your CRM software and empower your customer-facing teams.

How do I ensure that customer data is clean and actionable?

  • What types of customer data do we need to add into our CRM?
  • How do we integrate feedback with customer records, reports or dashboards?
  • Is new prospect or customer information being routed properly and updated automatically?
  • How do we ensure that the right teams have visibility into the right customer data?

How do we optimise our CRM to ensure that teams are more effective?

  • Are the processes our teams are using actually CRM efficient?
  • Which users or teams struggle with manual work and processes in our CRM?
  • Are our teams able to build scalable, repeatable customer experience programmes using our CRM?
  • What other systems should our CRM integrate with?

Are you looking for the right survey tool? Or one that integrates with your existing tech stack? Your teams can pair your existing customer data with our sample survey templates to start collecting feedback from your customers right away.

Identify the percentage of customers who would promote you.

See template

Map customer satisfaction scores to customer records in your CRM.

See template

Understand how happy your company is with your CRM and how to improve it.

See template

Find out if your customers had positive experiences with your support team.

See template

Find your department’s strengths or where there’s room for improvement.

See template

Understand how users feel about a software implementation.

See template

SurveyMonkey is not only easy to use, but it’s also the world’s leading survey platform and powerful enough to help you measure what matters.

Features to help you accomplish goals

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Your business is constantly changing. Our features can help you pivot when you need to.

Integrations that make work easier

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Integrate your survey data with the apps you use every day.

Or, find new ways to reach your customers, employees and peers.

Our most popular integrations are:

Support for when you need it

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Get the support that your team needs to launch feedback programs with ease.

Here’s how SurveyMonkey can help:

  • We have an amazing support team - filled with product experts who help you leverage the right features to get the results you’re looking for
  • Support the way you want it - with phone, email and live chat options for getting in touch
  • Tutorials and video demos - available within our robust Help Centre for those who want to explore on their own
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Here are some common mistakes and best practices for how to avoid them.

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Looking for ways to optimise your CRM and ensure that it meets the needs of all customer-facing and back-office teams? Here are some things to avoid:

Choose tools – including survey platforms – that have flexible integrations with your CRM. And ensure that you have internal expertise to support deployments.

Test surveys about your CRM on a few people to make sure you are getting the type of information you want. Changing questions further down the line will skew your results.

Balance the needs of now with the needs of the future. Don’t bolt on solutions that solve a problem today but impact scalability down the line.

Hear how our customers are working through challenges

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Want to know what customer support experts suggest? Check out these tips for maintaining a successful feedback programme:

Gathering feedback from your internal stakeholders will have a huge impact. You can change people’s work experience by learning where you can automate CRM workflows and processes to really make people’s lives easier.

Collect data as things are happening. The further removed from their experiences people are, the less accurate and impactful their feedback might be.

Have a clear sense of what you want your survey to accomplish and how the information you gather will be used to optimise your CRM deployment.

Get more survey tips

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Resources

Discover the 3 ways surveys add value to your CRM.

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Success Stories

Cystic Fibrosis Foundation integrates feedback into their CRM.

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Trends

Be on the watch for these 23 innovative CRM trends.

Get an individual plan with features that suit your needs, or create a team instead.

Learn more about our solutions and schedule a demo.

  • Manage multiple users and gain visibility into all survey data collected across your organisation with admin controls and dashboards.
  • Ensure that confidential data is protected with enhanced security, including encryption, SSO and features that help you remain compliant with HIPAA and GDPR.
  • Make feedback automated and actionable by connecting to key business systems using APIs and powerful integrations, including Salesforce, Marketo, Tableau and more.
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Explore our customer satisfaction survey templates to rapidly collect data, identify pain points and improve your customer experience.

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How to combine the power of Salesforce customer data with the feedback capabilities of SurveyMonkey to improve CX.

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Unlock the power of feedback with SurveyMonkey's online evaluation forms. Start with our form builder today!

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A feedback loop helps you convert customer and employee feedback into action. Learn what a feedback loop is and how to close your feedback loop.

Access more toolkits for a variety of roles

NPS®, Net Promoter® & Net Promoter® Score are registered trademarks of Satmetrix Systems, Inc., Bain & Company and Fred Reichheld.