MARKET RESEARCH SOLUTIONS
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SurveyMonkey makes running market research fast and easy
Decide who you want to take your survey
Choose your audience to get an estimate. We'll send your survey to people from our global panel who match your criteria. From consumers to professionals, connect with 335M+ people in 130+ countries.
Let AI do the heavy lifting for you
SurveyMonkey Genius uses AI to expedite and support each stage of your research, from guiding the survey creation process to spotting trends and patterns in your data.
Get quick insights to drive better decisions
Our intuitive platform makes it easy to gather and analyse data at scale. High data quality standards ensure your results are accurate. Plus, with custom reporting and exports, you can quickly share presentation-ready insights.
EXPERT-BUILT SOLUTIONS
Understand your target audience, stay ahead of the market and grow your brand
Uncover new opportunities and stay competitive in an evolving market
Learn about consumer preferences, habits and purchase behaviours.
Find the optimal price point and range for your product or service.
Make better decisions about products and marketing messages.
Pressure-test ideas before investing and get stakeholder buy-in faster
Test product ideas and compare against industry benchmarks.
Quickly test and prioritise early-stage product or creative ideas with your target audience.
Test out different names for your brand, product or service.
Uncover the optimal logo design for your brand or products.
Get feedback from your target audience on packaging designs.
Launch winning marketing campaigns and go to market with confidence
Test your marketing and advertising campaigns before you launch.
Get feedback on messages, taglines, product copy and more.
Find out how your videos resonate with your target audience.
Gain insights from your target market in as little as an hour
Tap into trusted insights from 335M+ people in 130+ countries, with 200+ unique targeting options. We automatically clean your data and remove poor-quality responses so you can confidently make decisions based on real-time, reliable insights.
Discover more resources to enhance your research
5 stages of the product life cycle
Test your products before you bring them to market with Concept Testing by SurveyMonkey.
What happens after you launch a SurveyMonkey Audience project
Learn what to expect once your project is live and collecting responses.
Types of quantitative research
Explore quantitative research, including how to use it and the best ways to collect data.
Putting our Audience survey panel quality to the test
How our research team ensures your surveys receive thoughtful, consistent responses.
Stay ahead of competitors
Go to market confidently with our expert-built market research solutions.