Be a leader in Diversity, Equity and Inclusion

Tools to help you define clear metrics you can learn and grow from.

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Everyone’s experience at work is subjective. In order to create a culture where everyone can thrive, you need to understand their lived reality. DEI surveys help you get clarity in a field that can sometimes feel nebulous, and the resources on this page will help you use them with confidence.

In DEI, metrics matter

DEI is often treated as a “soft field” that can’t be measured. It isn’t. Collecting DEI feedback gives you data that can help you:

  • Understand culture problems before they reach a boiling point
  • Track the impact of new programmes on employee experience
  • Build a case to leadership for investment in new programmes
  • Design more effective programmes

Top things you should be measuring

Asking for feedback is the first step in understanding employees’ lived experience and showing them you care. Asking is the first step to understanding:

  • Inclusion and belonging
  • Perceptions of fairness in compensation, promotions and access to leadership
  • Company culture as experienced by different groups
  • Access to growth opportunities

Our sample survey templates make it easy for you to start collecting feedback in just minutes. Explore hundreds of questions across different survey types, all designed to get you accurate results you can rely on.

Get a sense of your current representation, beyond gender identity and race.

See template

Designed by experts at DEI firm Paradigm, this survey gives extensive insights.

See template

A deep dive on equity, designed to reveal gaps in your workplace.

See template

Learn whether employees have mentors and identify opportunities.

See template

Discover whether your employees think their compensation is equitable.

See template

Enable a bespoke employee experience for everyone you onboard.

See template

SurveyMonkey is not only easy to use, but it’s also the world’s leading survey platform and powerful enough to help you measure what matters.

Features to help you accomplish goals

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Employee needs and experiences are constantly changing. Our features can help you pivot when you need to.

Integrations that make work easier

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Integrate your survey data with the apps you use every day

Or, find new ways to reach your customers, employees and peers.

Our most popular integrations are:

  • Use Zapier to automatically link survey responses to popular messaging platforms/workflows
  • Visualise findings with interactive dashboards in Tableau
  • Integrate with Eventbrite to survey attendees for public-facing event

Support for when you need it

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Get the support that your team needs to launch feedback programmes with ease

Here’s how SurveyMonkey can help:

  • We have an amazing support team filled with product experts that help you leverage the right features to get the results you’re looking for
  • Support the way you want it with phone, email and live chat options for getting in touch
  • Tutorials and video demos available within our robust Help Centre for those who want to explore on their own
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Here are some common mistakes and best practices for how to avoid them.

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​​Looking for ways to improve your DEI programme? Here are some things you can avoid:

Sending long surveys that try to get as much information as possible, which result in fewer people responding.

Not including anonymous options for sensitive topics that employees might hesitate to answer honestly.

Focusing too heavily on overall diversity numbers rather than examining equity and inclusion equally.

Weighting every culture issue equally, and focusing on the most common, instead of the most important.

Making drastic decisions based on too small a sample size (use our sample size calculator for correct estimates).

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Want to know what DEI leaders suggest? Check out these tips:

Send short surveys on a regular cadence to get more responses and track trends over time.

Keep an eye on differences in how various groups experience your workplace.

Use inclusive language and gender options, and accessible design throughout the feedback cycle.

Collecting both positive feedback and areas for growth.

Use feedback to inform new initiatives rather than only asking for feedback afterwards (e.g. collecting interest for possible new perks or resources, choosing guest speakers, organising mentorship programmes).

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Ultimate Guides

A guide for measuring DEI and addressing common issues.

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Learn how we use our budget to pursue vendor diversity, equity and inclusion.

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Adam Grant’s concept of a tailored employee experience.

Get an individual plan with features that you need, or create a team instead!

Momentive, the maker of SurveyMonkey, empowers organisations to gain insights from customers, employees and the market.

Learn more about Momentive Solutions and schedule a demo.

Momentive makes it easy to host your whole team, build more sophisticated surveys and dashboards, and get dedicated support whenever you need it.

Learn more about our purpose-built solutions for:

  • Employee Experience
  • Market Insights
  • Customer Experience
  • Brand Insights
  • Product Experience

Access more toolkits for a variety of roles